The 49 Privacy Policy

Effective Date: September 11, 2026

The 49 ("The 49," "we," "us," or "our") operates The 49 Passenger App (the "App") and provides passenger transportation services.

This Privacy Policy explains what information we collect, how we use and disclose it, how long we retain it, and the choices and privacy rights available to you when you use the App or related transportation services.



Account and Data Deletion Requests

You may request deletion of your App account and associated personal information at any time.

Delete Your Account in the App

  1. Open Profile.
  2. Select Request Account Deletion.
  3. Choose Delete my data.
  4. Submit your request.

Delete Your Account Without the App

Email brett@ridethe49.com with the subject:

The 49 App Account Deletion Request

Please include:

  • Your name
  • The mobile phone number used for your App account

This information allows us to locate and verify your account.

Do not send verification codes or payment card information by email.

We may ask you to verify your identity before completing a deletion request.

After verification, we will delete or de-identify your account and associated personal information unless retention is reasonably necessary or permitted by law. This may include information required for:

  • Active transportation services
  • Transaction and tax records
  • Fraud prevention
  • Security
  • Dispute resolution
  • Compliance with legal obligations

We will process verified requests within a reasonable period and will explain if certain information must be retained.

You may also use the same in-App request form or email address to request access to, correction of, export of, restriction of, or objection to the processing of your personal information.



1. Information We Collect

Depending on how you use the App and related transportation services, we may collect the following information.

Account and Contact Information

Your name, mobile phone number, email address if provided, communication preferences, and passenger profile details.

Authentication Information

Information used to send and verify a one-time login code and maintain a secure signed-in session.

We will not ask you to send a verification code by email or text message to our staff.

Reservation and Transportation Information

This may include:

  • Pickup and drop-off addresses
  • Requested dates and times
  • Quotes
  • Confirmation numbers
  • Trip status
  • Ride history
  • Passenger notes
  • Assigned driver information
  • Related customer-service records

Pickup and drop-off addresses are reservation details. The current App does not request access to your device's GPS location.

Payment and Transaction Information

If you pay through a booking or payment page, the applicable payment provider processes your payment card information.

We may receive transaction-related information such as:

  • Payment status
  • Transaction amount
  • Information necessary to support or reconcile your reservation

We do not use payment information for advertising.

Feedback and Support Information

This may include ratings, survey responses, feedback messages, support requests, an optional follow-up email address, your signed-in mobile number, and any trip or quote reference you choose to provide.

Privacy Request Information

When you submit a privacy request, we may collect your request type, name, email address, signed-in mobile number, request details, and identity-verification status.

App and Technical Information

We may collect limited technical information necessary to operate, secure, diagnose, and improve the App, including:

  • App version
  • Device platform
  • Session or anonymous App identifier
  • Screens or features used
  • Event type
  • Timestamps
  • Limited diagnostic and security information

How We Collect Information

We collect information:

  • Directly from you
  • Automatically when you use the App
  • From The 49's reservation and transportation systems when necessary to display or manage your quotes, reservations, and trips



2. How We Use Information

We may use personal information to:

  • Create, authenticate, and maintain your passenger account
  • Provide, quote, schedule, confirm, manage, and support transportation services
  • Display current quotes, upcoming trips, past trips, and trip details
  • Send verification codes and communicate about bookings, trip changes, receipts, support requests, security matters, and policy updates
  • Process payments and maintain transaction records
  • Respond to feedback, service issues, and privacy requests
  • Operate, secure, troubleshoot, measure, and improve the App and our services
  • Prevent fraud, abuse, and unauthorized access
  • Protect passengers, drivers, The 49, and the public
  • Comply with applicable laws and lawful requests
  • Enforce agreements and resolve disputes



3. Analytics, Tracking, and Advertising

The App uses limited first-party product analytics to help us understand whether features are working properly and how the App is being used.

Analytics information may include:

  • A randomly generated anonymous identifier
  • App version
  • Device platform
  • Screen or feature events
  • Non-identifying event details

Our analytics system is designed to reject obvious personal information, such as names, email addresses, phone numbers, and secret credentials, from analytics metadata.

Advertising and Tracking

The current App:

  • Does not contain an advertising SDK
  • Does not use personal information for cross-app or cross-site targeted advertising
  • Does not sell or rent personal information for money
  • Does not perform cross-app advertising tracking

Because the App does not perform cross-app advertising tracking, browser-based Do Not Track signals do not change the App's behavior.

You may control website cookies through your browser and App permissions through your device settings.



4. How We Disclose Information

We may disclose personal information only when reasonably necessary for the purposes described below.

Service Providers

We may use vendors that help provide:

  • Reservation and account services
  • Hosting and infrastructure
  • Security
  • Customer communications
  • Analytics
  • Payment processing
  • Technical support

Moovs helps power the App's account, booking, quote, and trip functionality.

Moovs Privacy Policy:
https://www.moovsapp.com/policy

Transportation Operations

We may provide necessary information to drivers, affiliates, subcontractors, or partner operators when required to quote, schedule, fulfill, support, or document a ride.

Legal and Safety Purposes

We may disclose information to government authorities, courts, law enforcement, or other appropriate parties when required by law or when we reasonably believe disclosure is necessary to protect:

  • Legal rights
  • Safety
  • Property
  • Passengers
  • Drivers
  • The 49
  • The public

Business Transactions

Information may be disclosed to a buyer, successor, adviser, or other appropriate party in connection with a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or part of the business, subject to applicable law and appropriate safeguards.

At Your Direction or With Your Consent

We may disclose information when you request, authorize, or consent to the disclosure.

We require service providers that process personal information on our behalf to use that information only for the services they provide and to protect it consistently with this Privacy Policy and applicable law.



5. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

Retention periods may vary depending on the type of information and may account for:

  • Active reservations and transportation services
  • Account and customer support
  • Business and tax records
  • Fraud prevention
  • Security
  • Dispute resolution
  • Legal and regulatory obligations

When information is no longer reasonably necessary, we delete or de-identify it in accordance with our processes and applicable law.



6. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information.

The App stores its signed-in session using secure device storage when supported.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

You should protect access to your:

  • Device
  • Email account
  • Mobile phone account

Never share a one-time verification code with another person, including someone claiming to represent The 49.



7. Your Choices and Privacy Rights

Depending on where you live, applicable law may provide you with certain rights regarding your personal information.

These rights may include the ability to request:

  • Access to your personal information
  • Correction of inaccurate information
  • Deletion of your information
  • A copy or export of your information
  • Restriction of certain processing
  • Objection to certain processing
  • Withdrawal of consent where processing is based on consent
  • An appeal of certain privacy-related decisions

We will not discriminate against you for exercising an applicable privacy right.

Submit a Privacy Request

You may submit a request using the privacy request option within the App or by emailing:

brett@ridethe49.com

We may need to verify your identity before processing your request. Certain information may be retained when permitted or required by law.

Marketing Communications

You may opt out of non-transactional marketing emails by following the unsubscribe instructions included in the message or by contacting us.

Essential service communications, including verification codes, booking information, security notices, and trip updates, may still be sent while you use our services.



8. Children's Privacy

The App is not directed to children under 13, and we do not knowingly collect personal information directly from children under 13.

If you believe a child under 13 has provided personal information through the App, please contact us so we can review the situation and take appropriate action.



9. Third-Party Links and Services

The App may open or interact with booking, payment, mapping, calling, texting, or other services provided by third parties.

Those third-party services may collect and process information according to their own terms and privacy policies.

We encourage you to review the privacy policies of third-party services you use.

The 49 is not responsible for the privacy practices of services we do not control.



10. Changes to This Privacy Policy

We may update this Privacy Policy as our practices, the App, our services, or applicable legal requirements change.

When we update this Privacy Policy, we will:

  • Post the updated policy at the same public URL
  • Update the Effective Date shown at the top of this page
  • Provide additional notice when required by law or when changes are material



11. Contact Us

For questions about this Privacy Policy, support matters, or privacy requests, contact:

The 49

Email: brett@ridethe49.com
Phone: (669) 279-3558
Website: https://www.ridethe49.com

For account deletion requests, you may also use the Request Account Deletion option available within the App.